GUEST SPEAKER!Digital or Traditional Marketing? Finding the Right Mix with Chris Holland of Juggernaut Marketing Communications Tuesday, February 26 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
Congratulations! You are following your dream and are well on your way to becoming a new entrepreneur. But with so many tools and options available, where do you begin with marketing? Join Chris in this session to see how he uses the SWOT method (strengths, weaknesses, opportunities, and threats) in determining whether digital or traditional marketing is most appropriate. The trick is learning that digital and traditional marketing work together, and finding the right mix. Chris will review the pros and cons of each so you are better able to reach your target audience. As you will learn, this is really industry specific. Don’t miss this one!
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