Webinars

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July to September 2017

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The summer webinar schedule is now available! Please join us online in GoToTraining for this series of interactive sessionsAnyone is welcome to attend, free of charge. Come out and enjoy our online community and benefit from the knowledge and experience of our dynamic presenters.

For further information please email webinars@makeachangecanada.com or phone 1-888-9-ASPIRE (1-888-927-7473), Ext. 702.


To register, please sign up for the sessions listed below.

WOW SESSION! Modules 1 and 2: Business Essentials
with Coach Chantal Orr
Tuesday, July 18 at 11:00 a.m. Pacific (2:00 p.m. Eastern)

In this workshop we will discuss planning your business workplace, an assessment of your skills, and your reasons for starting the business. We will also cover the topic of your BA Individual Service Plan. We will delve into market research, so that you gain an understanding of the best method to follow. There will be ample time to ask questions. This session relates to Modules 1 and 2 of the BA website. BA participants and anyone interested in entrepreneurship is welcome to attend.
Registration is now closed for this webinar.
 

WOW SESSION! Module 3: Developing Your Strategies
with Coach Louise Doyle
Tuesday, July 25 at 11:00 a.m. Pacific (2:00 p.m. Eastern)

This workshop will present the entire marketing lifecycle. Whether your business is service- or product-based, there are aspects of this important module that are directly applicable to you. This workshop will cover all of the marketing considerations. This session relates to Module 3 of the BA website. BA participants and anyone interested in entrepreneurship is welcome to attend.
Registration is now closed for this webinar.
 

SELECT SERIES! Green Your Business
with Coach Chantal Orr
Tuesday, August 1 at 11:00 a.m. Pacific (2:00 p.m. Eastern)

Climate change is transforming our planet and a new wave of environmentally conscious consumers is demanding green products and services. As concern for the environment grows, business is playing an undeniable role in creating sustainable solutions. Join us in this informative session on the basics of greening a business. From composting organics to energy efficient lighting, Business Coach Chantal Orr, offers easy ways for a business to go green. Learn how operating a sustainable business can save money, reduce environmental impact, improve marketability, and create a progressive business culture.
Registration is now closed for this webinar.
 

WOW SESSION! Module 4: Forming Your Business
with Coach Doug Tardif
Tuesday, August 8 at 11:00 a.m. Pacific (2:00 p.m. Eastern)

This workshop will explain how you should structure your company. The worksheets will help you assess whether you require a limited company or sole proprietorship. We will also discuss government regulations, insurance requirements, and the process of selecting a business name. This session relates to Module 4 of the BA website. BA participants and anyone interested in entrepreneurship is welcome to attend.
Registration is now closed for this webinar.
 

GUEST! Facebook Basics for Business
with Monica Kriese of Gail-Force Marketing
Tuesday, August 15 at 11:00 a.m. Pacific (2:00 p.m. Eastern)

If you are in business, having a Facebook Page is no longer a good idea, it’s a great idea! Businesses are beginning to take advantage of the marketing potential inherent in social media platforms, and Facebook is a rapidly growing medium. Facebook marketing for your business can be very effective, when done right. Plus, Facebook is free. Join Monica in this session to learn about Facebook page basics, setting up a page, page roles and admin tools, building your audience, creating effective posts/content, scheduling, and more. If you currently do not have a personal profile on Facebook, consider creating one prior to this session. Get ready to harness the power of Facebook!
Registration is now closed for this webinar.
 

WOW SESSION! Module 5: Working From Home
with Coach Chantal Orr
Tuesday, August 22 at 11:00 a.m. Pacific (2:00 p.m. Eastern)

Join Chantal in this workshop to discuss the major considerations of operating a home-based business. We will examine the various options for locating your business, special considerations in operating a home-based business, the physical layout of the home office, and special advertising and promotional opportunities. There will be ample time to ask questions. This session relates to Module 5 of the BA program. BA participants and anyone interested in entrepreneurship is welcome to attend.

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NEW! ​​Creating Marketing Materials for New Media
with Chris Holland of Juggernaut Marketing Communications
Tuesday, August 29 at 11:00 a.m. Pacific (2:00 p.m. Eastern)

In today’s competitive market, entrepreneurs must have a clear understanding of how to format an ad, poster, or brochure as part of their toolkit. The rise of new media (direct contact, social sites, and online purchases) has only increased the importance of capturing your audience’s attention. In this session, Chris will demonstrate that the key to successfully marketing your business is creating a message that is easy to read and understand. Chris will review the AIDA and 3-step methodology to help you effectively lay out your message and show you how to be even more effective by introducing new media opportunities. Get ready to go through the process of an ad layout and see plenty of examples of actual business posters and brochures!

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WOW SESSION! Module 6: Sales and Service
with Coach Louise Doyle
Tuesday, September 5 at 11:00 a.m. Pacific (2:00 p.m. Eastern)

This workshop will cover all areas of sales. Topics include to whom you will you be selling, your sales scenario (the pitch), overcoming customer objections, and excellent customer service. You will get to learn Coach Louise’s M.A.D principle of sales firsthand for your prospect’s qualification where (M = money) (A = authority) (D = desire). This promises to be a lively session. For a full content description, please refer to Module 6 in the Student Area of the BA website.

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KNOW MORE! Make A Change Canada Information Session
with Make A Change Canada Team Members
Thursday, September 7 at 11:00 a.m. Pacific (2:00 p.m. Eastern)

Have you heard of Make A Change Canada but want to learn more? Join us in this special event, as our team members give you an interactive look at our programs and organization. We invite new program applicants, career practitioners, and others to join us in this session. There will be plenty of time for success stories and your questions. Business Abilities and IBDE participants--please attend and share your experience. See you there!

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WOW SESSION! Module 7: Preparing Your Financials 
with Anne-Marie Edgar
Tuesday, September 12 at 11:00 a.m. Pacific (2:00 p.m. Eastern)

Does the idea of preparing your financial statements leave you in a cold sweat? This is the common reaction of most small business owners, and it can impede your progress with preparing the very documents every traditional lender must see. Join Make A Change Canada Executive Director, Anne-Marie Edgar, as she highlights the relative simplicity of your financial statements. See the process of preparing financials in action!

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WOW SESSION! Module 8: Writing Your Business Plan
with Coach Doug Tardif
Tuesday, September 19 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
Traditional, Condensed, or “1-Page,” what is the right business plan for you? Jot down your questions and join in. Feel free to ask, type, or just listen in; get and share ideas. No pressure! This strength-based, interactive session aims to surprise you with what you already know about business and planning.  Based on our SuccessAbilities Business Planning articles, this session ties into the Business Abilities e-learning Modules 1 through 8. Some preparation will applyBe sure to sign up early.

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BUSINESS CASES! Start This Business!
with Coach Louise Doyle
Tuesday, September 26 at 11:00 a.m. Pacific (2:00 p.m. Eastern)

In this series of sessions our business coaches will discuss the business cases of actual Business Abilities (BA) entrepreneurs who got off to a successful start through BA. Coaches will address the five essential W’s—Who, What, When, Where, and Why—and then open it up for your questions. What better way to see the possibilities for yourself as a BA entrepreneur, or discover best business practices to apply to your own budding business venture. See you there!​

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