This workshop will discuss the entire marketing lifecycle. Whether your company is service based or product based, there are aspects of this important module that are directly applicable to you. This workshop will cover all of the marketing considerations. This session relates to Module 3 of the BA website. BA participants and anyone interested in entrepreneurship is welcome to attend.
Facebook, Twitter, Google+, LinkedIn! Feeling overwhelmed by all the social media buzz? Social Media is transforming how businesses and organizations organize their operations and reach new markets and audiences. It pays to have a solid approach to meet this challenge. Join George in this informative session to gain strategies and techniques to optimize your use of social media. George will explain how to create a strategy for using these platforms and how to convert on sales.
This workshop will consider all areas of sales. Topics include to whom you will you be selling, your sales scenario (the pitch), overcoming customer objections, and excellent customer service. You will get to learn Coach Jim’s M.A.D principle of sales firsthand for your prospect’s qualification where (M = money) (A = authority) (D = desire). This promises to be a lively session. For a full content description, please refer to Module 6 in the Student Area of the BA website.
Does the idea of preparing your financial statements leave you in a cold sweat? This is the common reaction of most small business owners, and it can impede your progress with preparing the very documents every traditional lender must see. Join CSSD Executive Director, Anne-Marie Edgar, as she highlights the relative simplicity of your financial statements. See the process of preparing financials in action!
GUEST! Branding in Today's New Media World
with Chris Holland of Juggernaut Marketing Communications
Thursday, January 21 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
WOW SESSION! Modules 1 and 2: Business Essentials
with Coach Chantal Orr
Tuesday, January 26 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
WOW SESSION! Module 3: Developing Your Strategies
with Coach Chantal Orr
Tuesday, February 2 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
WOW SESSION! Module 4: Forming Your Business
with Coach Doug Tardif
Tuesday, February 16 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
WOW SESSION! Module 5: Working From Home
with Coach Chantal Orr
Tuesday, February 23 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
BUSINESS CASES! Start This Business
with Coach Doug Tardif
Thursday, February 4 at 11:00 a.m. Pacific (2:00 p.m. Eastern)